Mission and vision

Our mission

Our mission is to enable magical moments and to work for Gothenburg as a living event city.

Our vision

Together we create the leading European events city with sustainability, people and their experiences in focus.

A vision shows the direction towards the future. Our vision is clear: ”Together we create the leading European events city with sustainability, people and their experiences in focus.” We will make Gothenburg the leading sustainable event city in Europe and want to let people and experiences be the important thing.

More about our contribution to sustainability.

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